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Nitika, B.A. LL.B. LPU

India that is Bharat is an ancient civilization. It is considered to be a pious nation, its people are very religious. India is consists of people of various faiths; Hindus, Muslims, Christians, Shikhs, Parsis, Jains etc, and they follow their faiths very devotedly. But it is a sad reality of our country that all the cleanliness and piousness is only confined to religious activities or kitchen. We Indians are not concerned about the filth all around us everywhere; anywhere one looks large mounds of dirt will be found.

It’s not in our behavior to keep our surrounding clean and sanitized. At the most we keep our own houses clean and it is of no concern of ours to be careful about streets, lanes, parks or other public places. Even after 65 years of Independence, it is really shameful that Indians are famous for their unhygienic behavior.

Recently, a new Government came into power and one of its main priorities are to make India clean. And for the same objective, the Government has launched a scheme in the name of “Swachh Bharat Abhiyan”.

The Government has associated the Abhiyan with Father of the Nation, Mahatma Gandhi as he was a great champion of the cleanliness cause in the country and throughout his life was involved in activities related to sanitation and hygiene.




Swachh Bharat Campaign: The Abhiyan was launched by Prime Minister Narendra Modi on 2nd of October, 2014 at Rajghat, New Delhi with an aim to make India clean. Aim is to provide sanitation facilities to every family, including toilets, solid and liquid waste disposal systems, village cleanliness, and safe and adequate drinking water supply by 2nd October, 2019. It will be a befitting tribute to the Father of the Nation on his 150th birth anniversary. It is significant that the PM himself is taking very proactive role in making the campaign a success; at Rajghat he started the campaign by cleaning the street himself.

However, it has been clearly declared that the campaign is not only the duty of the Government but each and every citizen of the country is equally responsible to keep the nation clean or swachh.



The campaign of clean India movement is the biggest step taken ever as a cleanliness drive till date. On the day of launch of campaign around 3 million government employees including students from schools and colleges had participated in the event to make it popularize globally and make common public aware of it. This event was organized at Rashtrapati Bhavan on 2nd of October in 2014 in the presence of 1500 people. This event was flagged off by the Indian President, Pranab Mukherjee.

Prime Minister, Narendra Modi, had nominated the name of nine famous personalities from business industries, sports and Bollywood to drive the clean India campaign. He also had requested from all nine personalities to invite another nine personalities individually and requested to continue the chain nine people to take this campaign to every Indian living in any corner all around the country.

Narendra Modi has said that this campaign should be taken as the big challenge and must pass the request to invite other nine people individually (just like branching of tree) so that this vision of cleanliness may be completed till 2019 and may India become a clean country forever in the history.



The campaign of Swachh Bharat launched by the government of India is aimed to accomplish various goals and fulfil the vision and mission of “Clean India” by 2nd of October 2019 which is 150th birth anniversary of the great Mahatma Gandhi. It has been expected that the investment to cost would be over 62000 crore of Indian rupee (means US$ of 9.7 billion). It has been declared by the government that this campaign is taken as “beyond politics” and “inspired by patriotism”. Following are the some important objectives of the Swachh Bharat Abhiyan:

To eradicate the system of open defecation in India.

To convert the insanitary toilets into pour flush toilets.

To remove the system of manual scavenging.

To make people aware of healthy sanitation practices by bringing behavioral changes in people.

To link people with the programmes of sanitation and public health in order to generate public awareness.

To build up the urban local bodies strong in order to design, execute and operate all systems related to cleanliness.

To completely start the scientific processing, disposals reuse and recycling the Municipal Solid Waste.

To provide required environment for the private sectors to get participated in the Capital Expenditure for all the operations and maintenance costs related to the clean campaign.




While collecting data and talking with the individuals of different thoughts, we actually realized that,  although maximum citizens of the country are still not beneficiary of the govt policies but  in spite of all the complexity, they are truly intended to work for the welfare of the govt, and society.  As the knowledge of the people is increasing and the people are getting connected with the system, complexity of both, govt as well as citizens , are decreasing. As it was obvious that people were not concentrating on the cleanness of their street, but as govt launched the “Swachh bharat mission,” that person also started doing their business of cleaning their cities. . As we all heard about the most famous proverb that “Cleanliness is Next to Godliness”, we can say surely that clean India campaign (Swachh bharat Abhiyan) will really bring godliness all over the country in few years if it is followed by the people of India in effective manner

This mission could be said to be limited among the citizens of the country, but  some incorporeal bodies also became participant of the mission. In this way the company has also got into completion, which has affected the business environment of the nation because their demand increased because of this cleanness.

Apart from everything the natural environment has gone under improvement, which has clearly improved the health of people. It would certainly affect the index like, HDI, Human rights etc.

Conclusively, it can be said that govt should keep on introducing such mission among the public so that people should remain connected with the system. It is after all the factor that create the trust between govt and the citizen, as  we know that there is huge need of the legal awareness among the people. So as much as it may be possible, we have to make effort to connect people with the system. It would lead the growth and can store every possible potential to change every king of environment.






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